Frequently Asked Questions
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Propelr is an AI-powered white-label property marketing platform built specifically for real estate. It helps agencies, franchise groups and developers automate campaigns across Meta and Google, track performance, and deliver branded reporting under their own name.
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Propelr is designed for real estate franchise groups, independent agencies, project marketers and property developers who want a smarter, branded way to manage digital property campaigns. It’s for progressive agencies who value the most advanced technology and want to seize an opportunity to build their own website traffic, leads and brand online and on social media.
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Yes. Propelr is designed to sit behind your brand, giving your business its own branded property marketing platform. Whilst we offer ‘off the shelf’ products, we can configure your own products with its own special name, price-points and attributes.
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We take a simple feed from your CRM. Simply ensuring we receive the feed in the same way you send listings to property portals and your own website is enough to make it happen. Everything is automated thereafter.
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Yes. We are the most AI enabled real estate digital marketing platform in market - built ground up to be AI first.
We use AI to enhance ad targeting, create powerful video ads from just your photos, select the best range of photos to feature, monitor and tune ad campaigns, and much much more…
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Currently we use Meta’s Facebook and Instagram as well as Google’s Display Network. Because of our Perfect Placement technology that builds more ads in more sizes, your ads will be seen in more places.
On Facebook you will be in Feeds, Stories, Reels and all other Facebook placement locations. On Instagram you will be in Reels, Feeds and Stories also. On Google you will appear on websites including special interest and mastheads, you will be in ads on games, in Youtube overlay ads, Gmail ads and more. -
Propelr is not just a third-party ad product. It is designed as a white-label platform that gives real estate businesses more control over their brand, campaign data and client experience. Build as a 4th generation digital marketing product it has technical superiority from day one, with the capacity for much faster product development when compared to legacy code bases. Our ad engine produces better looking ads, in more places, with greater impact - powered by AI to deliver cutting edge results.
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We are an Australian company, based in Sydney and we service the entirety of Australia and New Zealand - with the rest of the globe in our sights :)
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Propelr has advanced reporting built-in. You will receive a link to this when the campaign has launched, which you can re-access any time you like. We also send a weekly update email that contains the links to any currently running or recently complete campaigns.